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Welcome to the home of the #badassbrowsclub

MEET THE BROW ARTIST

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Choose  ARCHED, and all of your wildest dreams will come true.

Ali is a nationally recognized microblading artist that has created beautiful, natural looking brows for thousands of clients. As "Best of Indianapolis" winner for ARCHED Studio in metro Indy, she is excited to bring these amazing brows to the Gulf Coast. The pictures and testimonials on the pages of the Arched Coastal website are from real, satisfied clients that are all proud members of the Badass Brows Club. Scroll through and learn how you can join the club right here in Gulf Shores, Alabama!

our goal is to make you feel beautiful, confident, and BADASS IN YOUR BROWS.

Microblading is a form of permanent cosmetics that enhances and defines the eyebrows. Unlike eyebrow extensions or tattooing, microblading uses a manual handheld tool with a very fine blade attached to deposit pigment under the skin’s surface in tiny strokes. It is designed to mimic the look of hair by creating thin strokes that give the appearance of natural brow hairs.

MICROBLADING | noun | / mīkrō • blādiNG /

MICROBLADING
noun
/ mīkrō • blādiNG /

ALI ERDEL

Founder + Badass Artist

The Badass Behind the Brows

get to know ALI better

testimonials
testimonials
testimonials

She communicates clearly, makes it easy to book and get the info needed, produced the BEST result I could possibly imagine, and is just a fun person (with wonderful energy) to be around. Oh, and the shop is gorgeous!

Truly happy with my brows and the entire experience surrounding them. Beyond worth the 3 hour drive from out of town!

- Ivey A.

I can’t say enough good things about my experience with Ali!

- Ivey A.

I love that she asks you to come in with your makeup as usual so she can gain a sense of what you're used to; this makes 1000% sense! She is very detail oriented and patient while she maps the brows out; and the entire procedure is relatively quick and easy. It really helps that she has the great energy and is so easy to connect with; she just feels authentic.


- BINGBING H.

High five to better no-makeup days thanks to Ali and her amazing skills!

- BINGBING H.

After hours of searching and reading reviews, I made an appointment. I walked in and instantly knew I made the right choice. Ali listened, calmed my nerves and walked me through every step.

- Heather T.

I waited years before I finally got the courage to even search for someone that I could trust with my brow transformation.

- Heather T.

Ultimately, I trusted her opinion, and I couldn't be more happy. I no longer waste time "doing my eyebrows" in the morning or worrying about how they look when I swim or exercise. If you are considering microblading, I highly recommend ARCHED Studio. Invest in yourself–you will be glad you did!

- MALLORY K.

This was my first microblading experience; I am so thankful I chose ARCHED Studio.

- MALLORY K.

I am constantly getting compliments on how natural they look.

Thank you so very much Ali!

- ALICIA R.

Absolutely amazing experience, and I’m obsessed with my brows!

- ALICIA R.

Ali is a true artist and overachieved my expectations. Getting microbladed was a big decision that I did not take lightly.
I am so glad I trusted Ali with my eyebrows and would recommend her work a million times.

If you want nonstop compliments on your eyebrows, go to Arched by Ali.

- LAKEESHA S.

AMAZING! There aren’t enough words to describe my amazing results.

- LAKEESHA S.

A coworker recommended Ali to my girlfriend and me. Ali’s work alone really speaks for itself. It was wonderful to find out for ourselves just how lovely she is as well. Her studio was very clean and comfortable. She was very friendly and easy to talk to during our appointment. Her post care advice was very thorough. She effortlessly answered any questions we had during the process.

- jonathan c.

Our experience was an easy 12/10. My girlfriend and I would recommend her to anyone. We absolutely love our results!

- jonathan c.

My brows look so natural and I get compliments everywhere I go! Not to mention my “get ready time” in the morning is cut down by skipping the step of filling in my brows, which I love 🙌🏼

The whole process was sanitary, and I felt super educated on how to take care of my brows during the healing process.

If you’ve been wanting to get your brows done, look no further!

- leslie a.

I had been wanting to get microblading done for awhile, but was waiting until I found someone who I knew I could totally trust!! Ali is the one!

- leslie a.